Dealshare
Acquiring 7.5L customers and scaling ad spend from ₹20L to ₹80L at 2X ROAS
Dealshare came to us with a customer acquisition problem. They had product market fit and demand, but their campaigns were trapped at ₹20L per month in ad spend. Every attempt to scale resulted in tanking ROAS and wasted budget. Their challenge? A broken campaign structure and creative strategy that couldn't support aggressive growth.
We restructured their entire performance marketing operation rebuilding campaigns for scalability, introducing platform native creative strategies, and testing high impact video and UGC content. By aligning structure with strategy and creative with conversion, we unlocked exponential growth.
The results: 7.5L customers acquired, ad spend scaled to ₹80L per month, and a consistent 2X ROAS. Proof that the right infrastructure and creative strategy don't just improve performance they make scale inevitable.
The Challenge
Dealshare was spending ₹20L per month on ads but couldn't scale without destroying their ROAS. The root cause? A fundamentally broken campaign structure that wasn't built for growth, combined with a creative strategy stuck in static images and generic messaging. Without platform optimized video content and UGC that built trust, they were burning budget without building momentum. Scaling wasn't just hard, it was impossible.
Our Approach
We tore down their existing setup and rebuilt it for scale. First, we restructured campaigns with proper segmentation, audience layering, and budget allocation designed to grow efficiently. Then we overhauled their creative launching a continuous testing pipeline of video ads, UGC content, and scroll stopping hooks tailored to each platform. Every creative was built to convert, every campaign was built to scale. We tested relentlessly, killed what didn't work, and poured fuel on what did.
The Results
7.5 lakh customers acquired. Ad spend scaled from ₹20L to ₹80L per month while maintaining a 2X ROAS. By fixing the foundation campaign structure and creative strategy we didn't just help Dealshare scale. We made scaling repeatable. Growth that doesn't break when you push it harder.